Over the last 6 months, Opteo users have published thousands of responsive search ads using RSA Writer. With a host of new features like AI-generated assets (provided by Anyword) and recommended search terms — as well as proven classics like copyable competitor ads — RSA Writer has everything you need to write best-in-class search creative.
October 12th 2025 at 7:27pm

RSA Writer

Over the last 6 months, Opteo users have published thousands of responsive search ads using RSA Writer. With a host of new features like AI-generated assets (provided by Anyword) and recommended search terms — as well as proven classics like copyable competitor ads — RSA Writer has everything you need to write best-in-class search creative.

Screenshot of RSA Writer in Opteo

With Ad Score, you can quickly pinpoint campaigns in need of fresh creative. Open stale ads and get inspired by suggestions generated with Anyword's proprietary ad writing algorithm — trained on over $250m of ad spend, and specifically designed to generate high-performing ad creative, Anyword has one of the best copywriting algorithms on the market, and it's now available for free as part of RSA Writer.

When you're done writing, preview your RSA in our Google SERP Preview, see exactly how your ads look and feel before pushing them live. With exciting updates like shareable links and asset-level adjustments incoming, there's plenty more to look forward to in the future.

For a limited time, we're offering a 20% discount to cancelled users starting a new Opteo subscription. To get your discount, simply copy the code below and paste it into the Discount Code field when signing up for a new free trial.

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Discount valid for 3 months after trial period. Code expires 28/10/2023.

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